Will This Float? is an annual business pitch competition that showcases up-and-coming startup ideas in southeast Tennessee. This fast-paced event is often the first moment in the limelight for participating entrepreneurs. Each contestant gets three minutes to pitch his or her startup idea to before a panel of judges and an audience of local startup leaders, general attendees, and potential mentors and business partners. Once the presentations are complete, the audience votes on the best idea via text message while the judges deliberate backstage. At the end of the evening, the winning entrepreneurs receive a cash prize and package of free business services to take their startup ideas to the next level.